Anne Johansen
About Anne Johansen
Anne Johansen is a Field Marketing Manager at Fivetran, where she has worked since 2019 in Oakland, California. She has a background in marketing and event coordination, with previous roles at Zayo Group and Teletech, and holds degrees from the University of Colorado Boulder and the University of Economics, Prague.
Work at Fivetran
Anne Johansen has served as the Field Marketing Manager at Fivetran since 2019. In this role, she has developed and executed Account-Based Marketing strategies for Field Events in collaboration with sales and marketing leadership. She has created landing pages, email sequences, and social media plans specifically for Fivetran events. Additionally, she has utilized analytics tools such as Looker, Salesforce, and Pardot to measure the impact of Field Marketing efforts. Her responsibilities also include managing campaign budgets and communicating return on investment against program objectives.
Previous Experience
Before joining Fivetran, Anne Johansen worked at Zayo Group as a Field Marketing Specialist for the East Region from 2018 to 2019. She also held the position of Event Coordinator at Teletech from 2015 to 2017, where she coordinated various events. In 2017, she worked as a Marketing Specialist at Teletech for four months. Earlier in her career, she completed an internship at Revel + Bloom in 2014 and worked as an Event Planning and Public Relations Intern at The Collective 360 in 2013.
Education and Expertise
Anne Johansen studied at the University of Colorado Boulder, where she earned a Bachelor of Arts and Bachelor of Science in Physiology from 2011 to 2015. She also attended the University of Economics in Prague, focusing on Business and International Business in 2014. Her educational background provides her with a strong foundation in both marketing and business principles, which she applies in her current role.
Event Planning and Marketing Skills
Anne Johansen has extensive experience in event planning and marketing. She has planned and hosted a variety of Field Marketing events, including trade shows, conferences, roadshows, executive dinners, and webinars across North America. Her skills in managing campaign budgets and utilizing analytics tools contribute to her effectiveness in measuring the success of marketing initiatives.
High School Education
Anne Johansen completed her high school education at Littleton High School from 2008 to 2011. This foundational education set the stage for her future academic and professional pursuits.