Heather Buckingham
About Heather Buckingham
Heather Buckingham serves as the Regional Director of Enterprise Sales at Fivetran, where she applies various enterprise software sales methodologies. With a background in marketing and communications, she has held several leadership positions across different companies, focusing on sales performance and team diversity.
Work at Fivetran
Heather Buckingham serves as the Regional Director of Enterprise Sales at Fivetran, a position she has held since 2022. In this role, she utilizes various enterprise software sales methodologies, including Command of the Message, Sandler, MEDDIC, Challenger, and Vista Sales Training. Her focus is on building and retaining diverse and inclusive teams within the enterprise sales sector. She emphasizes customer success, retention, and growth as essential components of her sales leadership strategy.
Previous Experience in Sales and Marketing
Prior to her role at Fivetran, Heather Buckingham held several positions in sales and marketing. She worked at Pan-American Life Insurance Group as the Marketing and Communications Director from 2009 to 2010. She then became the Owner and Social Media Strategist at Tailwind Social Media Management from 2010 to 2012. Heather also served as the Enterprise Sales Director at Khoros from 2016 to 2018, later advancing to Regional Vice President, Sales at the same company from 2018 to 2021. Additionally, she was the Vice President of Revenue, Enterprise at WP Engine from 2021 to 2022.
Education and Expertise
Heather Buckingham studied at Syracuse University, where she achieved a degree in Business. She also attended the University of New Hampshire, earning a B.A. in Communications and Marketing. Her expertise includes developing and executing operational revenue processes to enhance sales performance. She has a strong track record in forecasting accuracy for new SaaS revenue and retention and engages in strategic account planning and whitespace analysis to identify growth opportunities.
Focus on Diversity and Inclusion
In her various roles, Heather Buckingham has focused on building and retaining diverse and inclusive teams. She emphasizes the importance of diversity within the enterprise sales sector, recognizing its impact on team performance and customer engagement. Her leadership strategy integrates diversity and inclusion as fundamental elements, contributing to a more effective sales environment.
Experience with Mergers and Acquisitions
Heather Buckingham has expertise in navigating people, process, and product changes through mergers and acquisitions. This experience is vital in her roles within the enterprise sales sector, where adapting to changes in the business environment is crucial for maintaining sales performance and customer relationships.