Danielle Eddleston
About Danielle Eddleston
Danielle Eddleston serves as the VP of Marketing at Flare and has held various leadership roles in marketing, including positions at Google and Chobani. She combines analytical and creative skills to drive brand growth and specializes in coaching agile marketers.
Work at Flare
Danielle Eddleston serves as the Vice President of Marketing at Flare since 2023. In this role, she is responsible for leading marketing strategies and initiatives that drive brand awareness and growth. Her experience in various marketing roles equips her to effectively contribute to Flare's objectives. She operates out of New York, United States.
Current Roles and Mentorship
In addition to her position at Flare, Danielle Eddleston has been a mentor at First Round Fast Track since 2022. She also works as a Fractional CMO, Marketing Consultant, and Advisor at The CMO Shop, which she launched to provide flexible marketing leadership solutions. Her focus includes areas such as brand marketing, customer acquisition, and SEO.
Previous Experience in Marketing
Danielle Eddleston has held several significant marketing roles prior to her current positions. She worked at Google as the Head of Consumer Brands & Retail for a year and as a Senior Marketing Consultant for two years. At Chobani, she progressed from Strategy & Operations Manager to Director of Brand Marketing, contributing to the brand's growth and recognition. She also served as VP of Marketing at K Health for two years.
Education and Expertise
Danielle Eddleston holds a Master of Business Administration (M.B.A.) from Harvard Business School, where she studied from 2011 to 2013. She also earned a Bachelor of Arts degree in Political Science and Middle Eastern & Asian Languages & Studies from Columbia University. Her educational background supports her expertise in marketing and strategic operations.
Specialization and Sector Experience
Danielle Eddleston specializes in hiring and coaching agile marketers who excel in cross-functional collaboration. She has extensive experience in sectors such as Consumer Health & Wellness, E-Commerce, Retail, Direct-to-Consumer, and Consumer Packaged Goods. Her analytical and creative skills contribute to her ability to achieve sustainable marketing results.