Matt Chappell
About Matt Chappell
Matt Chappell is the Head of Content at Flash Pack, where he has worked since 2021. He has extensive experience in multimedia content creation and has held various editorial and managerial roles at notable companies, including Ogilvy UK and IPC Media.
Current Role at Flash Pack
Matt Chappell serves as the Head of Content at Flash Pack, a position he has held since 2021. He previously worked in the same role for nine months in 2020. His responsibilities include overseeing content strategy and production, ensuring alignment with the company's goals. He operates from London, England.
Previous Experience at Ogilvy UK
Prior to his current role, Matt worked at Ogilvy UK as a Digital Content Editor from 2016 to 2018. During his time there, he contributed to various digital projects and assisted clients in exploring innovative content formats. One notable achievement was helping Inmarsat produce their most successful video to date.
Educational Background
Matt Chappell studied at Bournemouth University, where he earned a BA (Hons) in Multi-media Journalism from 2007 to 2010. His education focused on journalism across various media, including TV, radio, and print. He also attended Warwick School from 2000 to 2007.
Expertise in Multimedia Content Creation
Matt possesses expertise in a variety of software and tools essential for content creation. His skills include proficiency in Adobe Premiere Pro, After Effects, Final Cut Pro, and Adobe Photoshop, among others. He specializes in creating multimedia content, including feature writing, celebrity interviews, and social video, with a focus on fitness, travel, and cars.
Notable Projects and Achievements
Throughout his career, Matt has produced significant multimedia content. He created a 30-second social video for AskMen featuring extreme athlete Travis Pastrana, which achieved over 3 million views on Facebook. Additionally, he produced a video for talkSPORT that garnered over 30 million views and generated approximately $100,000 in ad revenue within four months.