Maxim Simonov
About Maxim Simonov
Maxim Simonov is the Head of Digital at FLEETCOR, where he leads a digital marketing team focused on B2B lead generation across 11 EU countries. He has extensive experience in digital marketing and sales, having previously worked at Kaspersky Lab in various roles for seven years.
Work at FLEETCOR
Maxim Simonov has served as the Head of Digital at FLEETCOR since 2015. In this role, he leads a digital marketing team of eight employees, focusing on B2B lead generation across 11 European countries. His responsibilities include overseeing the maintenance and promotion of over 40 European websites, with an emphasis on web development, content and user experience optimization, and site conversion. Simonov also manages various performance marketing channels, including paid search, media, social, affiliate, email, mobile marketing, and SEO.
Experience at Kaspersky Lab
Prior to his current position, Maxim Simonov worked at Kaspersky Lab for seven years, holding multiple roles. He began as a Sales Back Office Assistant from 2008 to 2010, then transitioned to Online Sales Specialist from 2010 to 2011. He advanced to Online Sales Manager from 2011 to 2013, and subsequently served as Senior Online Sales Manager from 2013 to 2015. His experience at Kaspersky Lab provided him with a solid foundation in online sales and marketing.
Education and Expertise
Maxim Simonov studied at Lomonosov Moscow State University (MSU) from 2003 to 2008, where he completed a five-year program. His educational background has contributed to his expertise in digital marketing and sales management, enabling him to effectively lead teams and optimize marketing strategies in his current role.
Team Coordination and Collaboration
In his position at FLEETCOR, Maxim Simonov coordinates the work of an Inbound Sales team consisting of 18 employees. He focuses on optimizing sales processes to enhance efficiency and effectiveness. Additionally, he collaborates with various media, design, web agencies, and freelancers to strengthen digital marketing efforts.