Chris Reinmuth

Partner/EVP Business Development @ FlexPay

About Chris Reinmuth

Chris Reinmuth EVP of Business Development

Chris Reinmuth holds the position of Executive Vice President (EVP) of Business Development. In this role, he is responsible for identifying and driving new business opportunities, strategic partnerships, and overall growth initiatives for the company. With a focus on developing comprehensive business strategies, Reinmuth leverages his extensive experience to enhance market presence and achieve organizational goals.

Chris Reinmuth Direct Marketing Expertise

Chris Reinmuth has amassed over 20 years of experience in the field of Direct Marketing. His deep understanding of customer acquisition, engagement strategies, and ROI-focused campaigns have been instrumental in his career. Reinmuth’s extensive background in direct marketing enables him to devise effective marketing solutions that drive consumer response and optimize brand performance.

Chris Reinmuth ERA Board of Directors

Chris Reinmuth has been an active member of the ERA (Electronic Retailing Association) Board of Directors since 2011. During his tenure, he has participated in various strategic decisions and initiatives to promote the interests of the direct response marketing industry. His long-term service on the board demonstrates his commitment to industry leadership and governance.

Chris Reinmuth Chairman of the Board Nomination

In 2014, Chris Reinmuth was nominated as Chairman of the Board for the ERA. This nomination underscores his peers' recognition of his leadership skills and strategic vision for the association. As Chairman, Reinmuth provided guidance on key initiatives and worked to further the mission of the ERA.

Chris Reinmuth Interim CEO Appointment

In 2016, Chris Reinmuth was appointed as the interim CEO of the ERA. During his tenure, he successfully merged the ERA with MCI, an important strategic move that positioned the association into a sales driving Omni Channel environment. Reinmuth's leadership during this transitional period was pivotal in integrating operations and enhancing the association's market capabilities.

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