Anneke Cox

Senior Lifecycle Marketeer @ Flo Health

About Anneke Cox

Anneke Cox is a Senior Lifecycle Marketeer with over a decade of experience in CRM, research, and analytics in the health, beauty, and fashion sectors. She has held various marketing roles at notable companies including Estee Lauder Aveda, MATCHESFASHION.COM, and SpaceNK, and currently works at Flo Health Inc.

Current Role at Flo Health

Anneke Cox serves as a Senior Lifecycle Marketeer at Flo Health Inc., a position she has held since 2022. In this role, she focuses on developing and implementing marketing strategies that enhance customer engagement and retention. Her expertise in customer relationship management (CRM) is integral to her contributions, as she leverages data-driven insights to optimize marketing campaigns.

Previous Experience in Marketing

Prior to her current role, Anneke Cox accumulated extensive experience in marketing across various companies. She worked at MATCHESFASHION.COM as a Senior CRM Manager from 2019 to 2022, where she managed customer relationship strategies. Earlier, she served as CRM Manager at MATCHESFASHION.COM from 2017 to 2019 and as Acting CRM and Loyalty Manager at SpaceNK in 2017. Her career began with roles at Estee Lauder Aveda and Searcys, where she developed foundational skills in marketing and customer service.

Educational Background

Anneke Cox studied at the University of Newcastle-upon-Tyne, where she earned a 1st Class BSc Honours degree in Biomedical Science from 2007 to 2010. This academic background provided her with a strong foundation in research and analytical skills, which she applies in her marketing roles across various industries.

Skills and Expertise

Anneke Cox possesses strong communication, organizational, and analytical skills, which enhance her effectiveness in fast-paced marketing environments. With a decade of experience in CRM, research, and analytics, she has developed a comprehensive understanding of customer engagement strategies. Her passion for health and wellbeing informs her professional focus and the projects she undertakes.

Internship Experience

In 2010, Anneke Cox completed a marketing internship at Macmillan Cancer Support. This experience allowed her to gain practical insights into the marketing field while contributing to a significant cause. The internship helped shape her career trajectory and reinforced her commitment to health and wellbeing.

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