Maria Goncharova
About Maria Goncharova
Maria Goncharova is a B2B Product Marketing Manager with a focus on tailoring health benefits for women in the workplace. She has extensive experience in international business development and has held various roles in health tech and corporate wellness programs across multiple countries.
Work at Flo Health
Maria Goncharova currently serves as the B2B Product Marketing Manager at Flo Health Inc., a position she has held since 2022 in Vilniaus, Lithuania. In this role, she focuses on tailoring health benefits to meet the unique needs of women in the workplace. Previously, she worked as a Project Manager and Business Development professional at Flo Health from 2019 to 2020 in Belarus. She also held the position of Sales Enablement Manager for four months in 2021. Additionally, she served as Partnerships Manager, B2B, from 2020 to 2021 in the United States, where she was instrumental in integrating the Flo Health app into corporate wellness programs.
Education and Expertise
Maria Goncharova studied at the Stockholm School of Economics in Riga, where she earned a Bachelor of Science (BSc) in Economics from 2011 to 2014. Her academic background complements her professional expertise in B2B marketing strategies, particularly for health tech products. This combination of education and practical experience positions her well in the field of health benefits tailored for women in the workplace.
Background
Maria Goncharova has a strong background in international business development, having worked in various countries including the United States, Belarus, and Latvia. Her career includes diverse roles across multiple organizations, such as EXANTE Limited, where she worked as an Executive Associate and Sales QA Team Lead, and Philip Morris International as a Commercial Projects Executive. She also has experience in teaching, having served as a Teaching Assistant for an HR Management course at the Stockholm School of Economics in Riga.
Previous Work Experience
Prior to her current role, Maria Goncharova held several positions that contributed to her expertise in business development and marketing. At EXANTE Limited, she worked in various capacities, including Helpdesk Coordinator and Hedge Fund Marketplace Specialist. She also served as a Project Manager at SIA ORDO Group from 2015 to 2017. Her early career included an internship at Dukascopy Bank SA and an internship at AIMS International Latvia, providing her with foundational experience in the business sector.