Alyssa Grimm
About Alyssa Grimm
Alyssa Grimm is a Sales Enablement Coordinator at Fluke Corporation, where she has worked since 2021. She has a diverse background in marketing and sales roles, including positions at Fluke Corporation and Allstate, and holds a Bachelor of Arts in Business Administration-Marketing from Western Washington University.
Current Role as Sales Enablement Coordinator
Alyssa Grimm currently serves as a Sales Enablement Coordinator at Fluke Corporation, a position she has held since 2021. In this role, she focuses on enhancing the effectiveness of sales teams by developing and implementing strategies that support sales initiatives. Her responsibilities include creating training materials and resources that empower sales representatives to better understand product offerings and market dynamics.
Previous Experience at Fluke Corporation
Alyssa Grimm has extensive experience at Fluke Corporation, where she held multiple roles. She worked as a Marketing Campaign Manager for nine months in 2019, focusing on strategic marketing initiatives. Prior to that, she served as a Paid Media and Trade Show Coordinator from 2018 to 2019, managing media campaigns and trade show logistics. Additionally, she was a New Product Introduction (NPI) Marketing Coordinator for six months in 2017, facilitating the launch of new products.
Background in Claims and Marketing at Allstate
Before her tenure at Fluke Corporation, Alyssa Grimm worked at Allstate in various capacities. From 2014 to 2017, she was a Claims Service Adjuster, handling customer claims and providing support. She later advanced to the role of Senior Regional Marketing Consultant in 2020, where she contributed to marketing strategies and initiatives for the company.
Educational Background in Business Administration
Alyssa Grimm earned a Bachelor of Arts in Business Administration with a focus on Marketing and International Business from Western Washington University, where she studied from 2010 to 2014. Additionally, she participated in a Direct Exchange Student Program at the University of Newcastle in 2012, which provided her with international exposure and experience.
Achievements in Marketing and Project Management
Throughout her career, Alyssa Grimm has achieved notable results in marketing and project management. She developed account management standard work in collaboration with Channel Sales for the United States and Latin America. Furthermore, she facilitated project management for 17 new product launches into distribution channels and managed the creation of product and promotion pages for a distributor launch resource website. Her efforts in email marketing resulted in an average open rate of 40.86% and a click-to-open rate of 34.82% for monthly e-newsletters.