Karina Deandra
About Karina Deandra
Karina Deandra is a Senior Marketing Executive at Fluke Corporation, with a diverse background in marketing and project management across various organizations in Indonesia and Malaysia. She has experience in digital marketing strategies, content creation, and audience engagement, and holds a Bachelor of Arts in English Language and Literature from Universitas Brawijaya.
Work at Fluke Corporation
Karina Deandra has been serving as a Senior Marketing Executive at Fluke Corporation since 2022. In this role, she focuses on enhancing the company's marketing strategies and digital presence. She supports digital management strategies, including Google Ads and PPC management, to improve online visibility. Additionally, she initiates the creation of local marketing content, such as banners and videos, and tailors campaigns to resonate with regional audiences.
Previous Experience at Jakarta Smart City
Karina worked at Jakarta Smart City in two capacities. Initially, she served as a Linguist / Account Manager from 2019 to 2020 for 11 months, where she managed client accounts and contributed to communication strategies. Later, in 2020, she took on the role of Governance and Product Manager for a brief period of 2 months, focusing on governance-related projects in the Greater Jakarta Area.
Educational Background
Karina Deandra completed her high school education at SMAN 71 Jakarta, where she studied Social Sciences from 2011 to 2013. She then pursued higher education at Universitas Brawijaya, earning a Bachelor of Arts in English Language and Literature, Linguistics from 2013 to 2018. Her academic background has equipped her with strong communication skills and a solid understanding of language and culture.
Marketing and Project Management Experience
Throughout her career, Karina has gained extensive experience in marketing and project management. She worked as a Marketing Executive at Elabram Systems for 6 months in 2020 and as a Digital Marketing Executive at Concentrix from 2020 to 2021. Additionally, she contributed to various projects at Indonesian Future Leaders (IFL) as a Staff of Project and Programs Department from 2015 to 2016, where she developed and executed local seminars and workshops.
Internship and Volunteer Roles
Karina has also engaged in various internship and volunteer roles that have contributed to her professional development. She interned at the Embassy of the Hashemite Kingdom of Jordan to the Republic of Singapore for 1 month in 2017. Furthermore, she participated in the Harvard National Model United Nations 2016 as a Delegate and served as Administrative and Logistics staff at Universitas Brawijaya, showcasing her involvement in international and academic initiatives.