Julia Baily
About Julia Baily
Julia Baily is the VP of Consumer Marketing at Forage, with extensive experience in marketing roles at NerdWallet and Co-Communications, Inc.
Title
Julia Baily currently holds the position of Vice President of Consumer Marketing at Forage. She has extensive experience leading marketing initiatives and driving consumer engagement.
Company
Julia Baily is currently a part of Forage, a company where she has been employed as the VP of Consumer Marketing since 2021. Forage is known for its innovative consumer marketing strategies and focus on organic growth.
Previous Roles at NerdWallet
Before joining Forage, Julia Baily worked at NerdWallet in various leadership positions. From 2020 to 2021, she served as the Head of Marketing, International & Vertical Expansion. Prior to that, from 2018 to 2020, she was the Head of Travel Credit Cards & Rewards, and from 2016 to 2018, she led the team as Head of Integrated Marketing, Credit Cards.
Early Career
Julia Baily began her career at Co-Communications, Inc. as an Account Coordinator from 2011 to 2012. Her time there helped her develop a foundation in public relations and media relations.
Education and Expertise
Julia Baily's educational background includes studies at Tufts University. Over her career, she has demonstrated expertise in multi-channel growth marketing, 0-1 strategy, lead nurturing, and A/B testing. Her skill set also spans public relations, media relations, and business development.
Approach to Marketing
Julia Baily employs a data-driven approach to marketing. She focuses on growth through organic marketing and SEO, leveraging her expertise in lead nurturing and A/B testing to optimize marketing strategies.
Leadership and Mentorship
Throughout her career, Julia Baily has played a key role in scaling teams and mentoring aspiring female leaders. Her leadership skills have been integral to the success of the teams she has led.