Barbara Matamoros
About Barbara Matamoros
Barbara Matamoros Corporate Director of Sales and Marketing
Barbara Matamoros has been serving as the Corporate Director of Sales and Marketing for Forefront Living since September 2013. In this role, she oversees the development and implementation of strategic sales and marketing initiatives aimed at enhancing the organization's reach and market presence. Her responsibilities include driving occupancy rates, refining customer service strategies, and ensuring regulatory compliance.
Barbara Matamoros Professional Experience
Barbara Matamoros brings over 30 years of experience in marketing healthcare-related services. Her extensive career includes 13 years at Greystone, where she managed occupancy development and spearheaded sales activities for Continuing Care Retirement Communities (CCRCs) nationwide. Additionally, she worked at Cornerstone Health Management, concentrating on the marketing and operational support for hospital-based geriatric specialty programs around the U.S.
Barbara Matamoros Education and Expertise
Barbara Matamoros holds a Bachelor of Business Administration in marketing from Texas Tech University. Her expertise spans community and healthcare-based referral management, sales training, customer service, and regulatory compliance. This solid educational foundation coupled with extensive practical experience enables her to effectively lead and mentor her teams in achieving organizational objectives.
Barbara Matamoros Sales and Customer Service Training
Barbara Matamoros has extensive experience in sales and customer service training, emphasizing tailored learning that aligns with regulatory requirements. Her background includes the development of comprehensive training programs aimed at enhancing sales proficiency and customer engagement within healthcare services. This focus on continuous professional development ensures high standards of service delivery and operational efficiency.