Zeph Koay

Director People And Culture, Asia @ Forto

About Zeph Koay

Zeph Koay serves as the Director of People and Culture for Asia at Forto, where he has worked since 2021. With extensive experience in human resources across various industries, he has a strong background in establishing HR teams and implementing effective recruitment strategies in the Asia-Pacific region.

Work at Forto

Zeph Koay has been serving as the Director of People and Culture for Asia at Forto since 2021. In this role, he focuses on enhancing the company's human resources strategies and initiatives across the region. His responsibilities include overseeing talent acquisition, employee engagement, and organizational culture development. Koay's leadership aims to align HR practices with Forto's business objectives, ensuring a supportive work environment that fosters growth and collaboration.

Previous Experience in Human Resources

Before joining Forto, Zeph Koay held several significant positions in human resources across various organizations. He worked at ABN AMRO Bank N.V. as Vice President and Regional Lead of Human Resources from 2004 to 2006. He then transitioned to UBS as Director and Regional Head of Human Resources from 2006 to 2008. His tenure at Morgan Stanley as Director of Human Resources (Learning and Development) lasted from 1999 to 2004. Additionally, he served as Head of Talent Acquisition and Management at Expedia, Inc. from 2008 to 2015, and later as Head of People and Culture at Collinson from 2017 to 2018.

Education and Expertise

Zeph Koay earned a Bachelor's degree in Accounting and Business/Management from Edith Cowan University. His educational background supports his extensive expertise in human resources, talent acquisition, and organizational development. Koay's proficiency in English, Mandarin, and Cantonese enhances his ability to communicate effectively in diverse cultural settings, which is crucial for his roles in the Asia-Pacific region.

Achievements in Human Resources Development

Throughout his career, Zeph Koay has established and led HR teams, talent acquisition teams, and learning and development functions from the ground up. He has successfully implemented recruitment strategies and transformation projects in sales and customer service. His experience includes managing HR functions across 16 countries and 32 locations in the Asia-Pacific region, demonstrating his capability in handling complex HR challenges and initiatives.

Consulting Experience

In addition to his corporate roles, Zeph Koay has experience as an external consultant, providing organization and human resources development consulting services. His consulting work has involved projects focused on coaching, leadership development, talent management, succession planning, change management, performance management, career management, and outplacement services. This experience has contributed to his comprehensive understanding of HR practices and strategies.

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