Liz Kotze
About Liz Kotze
Liz Kotze is a Field Marketing Specialist for EMEA at Fortra, with expertise in managing marketing development funds and budgets. She has a strong background in delivering tactical marketing campaigns and extensive experience in event management across various regions.
Work at Fortra
Liz Kotze has been serving as the Field Marketing Specialist for EMEA at Fortra since 2019. In this role, she manages marketing development funds (MDF) and marketing budgets to support the company's strategic objectives. Her responsibilities include delivering tactical marketing campaigns tailored to meet business needs across the EMEA region. Based in Virginia Water, England, she has contributed to the company's marketing efforts for over five years.
Previous Experience in Marketing
Prior to her current role, Liz Kotze worked at EMC as the Marketing and Events Manager from 1995 to 2011. During her 16 years at EMC, she operated in Johannesburg, South Africa, and Brentford, Middlesex, where she developed a strong foundation in marketing and event management. Following her tenure at EMC, she served as the Marketing and Communications Manager at Axial Systems from 2013 to 2018, gaining further experience in the field.
Event Management Expertise
Liz Kotze possesses extensive experience in end-to-end event management. Her skills encompass budget management, content and agenda planning, coordination, speaker fulfillment, logistics, production, onsite management, and sponsorship negotiation. This comprehensive skill set allows her to effectively execute marketing events that align with organizational goals.
Marketing Operations Experience
In addition to her roles at EMC and Axial Systems, Liz Kotze worked as a Marketing Operations Manager on a freelance basis at LeadaMarket from 2018 to 2019. This position further enhanced her marketing operations expertise, particularly in managing relationships with external agencies and stakeholders.
International Media Planning Experience
Liz Kotze has experience in international media planning, specifically across the EMEA and APAC regions. This background enables her to develop marketing strategies that resonate with diverse audiences and effectively support business objectives on a global scale.