Andre Santa Clara
About Andre Santa Clara
Andre Santa Clara is a Digital Key Account & Sales Analytics Manager EMEA at Fox Racing, with a strong background in data analytics and business management. He has a proven track record of improving brand activations and price accuracy, and has worked with notable companies such as Deloitte Digital and Google.
Work at Fox Racing
Andre Santa Clara holds the position of Digital Key Account & Sales Analytics Manager EMEA at Fox Racing since 2020. In this role, he is responsible for managing digital key accounts and analyzing sales data across the EMEA region. His efforts have led to a 20% increase in brand activations on social media platforms through strategic planning and execution of online activities. He operates from the Barcelona Area, Spain, contributing to the company's digital marketing and sales strategies.
Education and Expertise
Andre Santa Clara has a strong educational background in business and data analytics. He studied at Nova School of Business and Economics, where he earned a Bachelor of Business Administration (BBA) from 2009 to 2013 and a Master of Business Administration (MBA) from 2014 to 2016. Additionally, he completed a data analytics bootcamp at Ironhack in 2020, which equipped him with skills in Python, Big Data, SQL, machine learning, Business Intelligence, and Tableau. He also studied at CEMS - The Global Alliance in Management Education, achieving a Master of Business Administration (M.B.A.) from 2015 to 2016.
Previous Work Experience
Before joining Fox Racing, Andre Santa Clara gained valuable experience in various roles. He worked at Deloitte Digital as a Senior Strategy Consultant from 2018 to 2020 in the Barcelona Area, Spain. Prior to that, he served as an Associate Business Manager at Daymon from 2016 to 2018 in Lisbon, Portugal, where he improved price accuracy by over 25% on clients' websites. Additionally, he completed a Business Marketing Internship at Google in 2014 for five months in Madrid, Spain.
Achievements in Sales Analytics
In his professional career, Andre Santa Clara has made significant contributions to sales analytics. He implemented a forecasting model that resulted in an average revenue increase of 8% by preventing over-stocking and identifying re-order opportunities. His analytical skills have been crucial in enhancing sales strategies and improving brand visibility across digital platforms.
Global Perspective and Interests
Andre Santa Clara has lived in multiple cities, including Los Angeles, Istanbul, Bogota, Madrid, and Copenhagen. This diverse living experience has enriched his global perspective, which he applies in his professional endeavors. He is also passionate about surfing and snowboarding, often traveling to destinations that offer these sports.