Holly Procter
About Holly Procter
Holly Procter is the Chief Revenue Officer at FranklinCovey and serves as a GTM Advisor for Overjet and August Health.
Current Role as Chief Revenue Officer at FranklinCovey
Holly Procter is currently the Chief Revenue Officer (CRO) at FranklinCovey, a position she has held since 2024. FranklinCovey is known for its leadership development and productivity solutions, where Procter plays a crucial role in driving revenue growth strategies. Her responsibilities include overseeing sales initiatives, developing revenue strategies, and collaborating with various departments to align company objectives with market opportunities.
GTM Advisor Roles at Overjet and August Health
In addition to her role at FranklinCovey, Holly Procter also serves as a GTM Advisor for both Overjet and August Health. She began her advisory position at Overjet in 2023, providing strategic guidance on go-to-market strategies in the dental AI industry. Procter also started advising August Health in 2022, utilizing her expertise to enhance market strategies for healthcare solutions. These advisory roles complement her CRO position by allowing her to influence broader market dynamics in different sectors.
Past Experience as Chief Revenue Officer at Incredible Health
Holly Procter served as the Chief Revenue Officer (CRO) at Incredible Health from 2023 to 2024. During her tenure, she was instrumental in developing and implementing revenue-generating strategies. Incredible Health focuses on healthcare staffing, and Procter’s leadership played a significant role in aligning the company's sales goals with market demands, contributing to its growth during her period of service.
Previous Roles at Clari
Before joining FranklinCovey, Holly Procter was deeply involved with Clari. She initially served as the VP of Sales from 2020 to 2021 in the San Francisco Bay Area and was later promoted to SVP - Global Head of Sales from 2021 to 2023. In these roles, Procter oversaw global sales strategies and executed plans to drive revenue growth, enhancing Clari’s market presence. Her contributions significantly impacted the company's sales operations and market strategies.
Educational Background
Holly Procter holds an extensive educational background. She earned her Master of Business Administration (M.B.A.) and a Bachelor of Business Administration (B.B.A.) in Management and Marketing from the University of Nebraska-Lincoln. Additionally, she completed a program in International Process Consulting at CIMBA in Asolo, Italy. Her academic experience spans diverse aspects of business management and marketing, equipping her with the skills to excel in high-level sales and revenue roles.
Professional Journey in Sales and Leadership
Holly Procter’s professional journey includes significant roles in sales and leadership. She worked at WeWork as Senior Sales Director for the US and Canada from 2018 to 2020 and as Sales Director for Western US and Canada in 2018. Before that, she held various sales leadership positions at LinkedIn from 2012 to 2017, including Sales Leader for Key Accounts in North America. Her early career includes roles at Gallup and as a Marketing Assistant Manager at the University of Nebraska-Lincoln. Each position contributed to her comprehensive understanding of sales strategies and leadership dynamics.