Kate Copp

Kate Copp

Director, Social Media & Content Strategy @ Free Library of Philadelphia

About Kate Copp

Kate Copp is the Director of Social Media & Content Strategy at the Free Library of Philadelphia Foundation, where she has worked since 2017. She has extensive experience in social media management and communications, having held various roles in organizations such as Duke University, the University of Georgia, and Dress for Success Worldwide.

Current Role at Free Library of Philadelphia Foundation

Kate Copp serves as the Director of Social Media & Content Strategy at the Free Library of Philadelphia Foundation. In this role, she collaborates with digital advertising partners to execute and evaluate paid social campaigns. She works closely with external affairs, development, and web teams to ensure consistent messaging across the library's social media channels. Additionally, she oversees the production of Footnotes, the library's monthly e-newsletter, aligning it with organizational goals and campaigns. Kate also supervises a Social Media Video Assistant to enhance the library's social media presence through video storytelling.

Previous Experience at Free Library of Philadelphia Foundation

Before her current position, Kate Copp worked as the Social Media Manager at the Free Library of Philadelphia Foundation from 2015 to 2017. During her tenure, she developed strategies to enhance the library's online presence and engage with the community through various social media platforms. Her experience in this role laid the foundation for her current responsibilities in social media and content strategy.

Education and Academic Background

Kate Copp holds a Master of Science degree in Sport Management & Policy from the University of Georgia, which she completed from 2009 to 2010. She also earned a Bachelor of Arts degree in Journalism & Media Studies and American Studies from Rutgers University, graduating in 2008. Additionally, she obtained a Certificate in Social Media for Business from Community College of Philadelphia in 2016. This educational background supports her expertise in social media and content strategy.

Professional Experience in Communications and Media

Kate Copp has a diverse background in communications and media, having held various roles prior to her current position. She worked as a Media Coordinator for the New Jersey Folk Festival in 2007 and as a Communications Specialist at The University of Maryland Medical System in 2015. Her experience also includes positions at Duke University and the University of Georgia, where she focused on sports communications and public relations. These roles contributed to her comprehensive understanding of media strategy and audience engagement.

Volunteer and Internship Experience

In addition to her professional roles, Kate Copp has engaged in volunteer work and internships that have enriched her skill set. She volunteered in public relations and social media for Dress for Success Worldwide in 2015. Her internship experiences include working as a Public Relations Intern at Thomas Jefferson University Hospital and as an Athletic Communications Intern at Rutgers University. These opportunities provided her with practical experience in communications and media management.

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