Cathena Langford

Cathena Langford

Director Demand Support @ Freestar

About Cathena Langford

Cathena Langford serves as the Director of Demand Support at Freestar, a position she has held since 2022. With a diverse background in demand success, content management, and education, she has accumulated extensive experience across various roles in multiple organizations.

Current Role at Freestar

Cathena Langford serves as the Director of Demand Support at Freestar, a position she has held since 2022. In this role, she is responsible for overseeing demand support initiatives, ensuring that the company's strategies align with market needs. Her experience in demand success and revenue operations contributes to her effectiveness in this position.

Previous Experience at Sortable

Prior to her current role, Langford worked at Sortable in various capacities. She was the Manager of Demand Success for five months in 2021, where she focused on enhancing demand strategies. Additionally, she held the position of Ad Quality Success Manager from 2019 to 2020 and served as Team Lead for Demand Success for five months in 2020. Her tenure at Sortable also included a role as Ad Quality Specialist from 2017 to 2019.

Background in Media and Content Management

Langford has a background in media and content management, having worked at Tsavo Media Inc. in multiple roles. She began as a Web Editor from 2009 to 2010, then progressed to Editorial Team Lead from 2010 to 2011, and later served as Publishing Content Manager for six months in 2011-2012. This experience provided her with a strong foundation in content strategy and management.

Education and Qualifications

Cathena Langford holds a Graduate Certificate in Teaching English as a Second Language from Humber College. She also achieved an Award of Achievement in Digital Analytics from The University of British Columbia. Additionally, she earned a Bachelor of Arts degree in Linguistics and Cognitive Science from McGill University. Her educational background supports her expertise in communication and analytics.

Experience in Academic and Technical Roles

Langford has experience in both academic and technical roles. She worked as a Professor of ESL and Academic Writing at Humber College from 2002 to 2005. Additionally, she served as a Business Intelligence Analyst and Technical Web Producer at Ontario College Application Service (OCAS) from 2015 to 2017 and 2012 to 2015, respectively. These roles enhanced her analytical and technical skills.

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