Allison Hoffman
About Allison Hoffman
Allison Hoffman is the Manager of Data Solutions at Comcast Advertising Addressable TV, with a career spanning various roles in Comcast Cable and FreeWheel. She has a background in advertising and communications, holding a Bachelor's degree from Penn State University.
Work at FreeWheel
Allison Hoffman has been serving as the Manager of Data Solutions for Comcast Advertising Addressable TV at FreeWheel since 2020. In this role, she focuses on leveraging data to enhance advertising strategies and optimize campaign performance. Her experience in data solutions aligns with FreeWheel's mission to provide advanced advertising technologies and services.
Previous Experience at Comcast Cable
Prior to her current position, Allison Hoffman held several roles at Comcast Cable. She worked as a Campaign Coordinator in Advanced Advertising from 2015 to 2016, and as a Campaign Manager in Advanced Advertising from 2016 to 2018. Additionally, she served as a Marketing Intern at Comcast Sportsnet in 2010, and as a Social Media Coordinator for Comcast Sports Group from 2012 to 2013. Her experience spans various aspects of advertising and marketing within the company.
Education and Expertise
Allison Hoffman completed her Bachelor's degree in Advertising/Public Relations and Business/International Studies at Penn State University from 2008 to 2012. She also participated in a Study Abroad Program at UNSW in Australia in 2011, focusing on Business and Communications. Her educational background supports her expertise in advertising and data solutions.
Background
Allison Hoffman graduated from Radnor High School in 2008. Her early education laid the foundation for her career in advertising and communications. She has built a diverse professional background, primarily within Comcast and FreeWheel, focusing on data-driven advertising solutions.