Gilles Carriou
About Gilles Carriou
Gilles Carriou is a Senior Regional Manager for Continental Europe at FreeWheel, where he has significantly advanced programmatic media processes. He has extensive experience in media and advertising, having held various roles at notable companies including MONDADORI FRANCE and France Television Publicite.
Work at FreeWheel
Gilles Carriou is currently serving as the Senior Regional Manager for Continental Europe at FreeWheel, a position he has held since 2020. In this role, he has been instrumental in driving the adoption of programmatic and automated media processes among FreeWheel Advertisers. His contributions include enhancing service offerings and achieving cost savings for agencies utilizing the FreeWheel platform. Previously, he worked as the Country Manager at FreeWheel from 2016 to 2020, where he contributed to the expansion of global productivity, quality, and performance in campaign management.
Professional Experience
Gilles Carriou has a diverse professional background in media and advertising. He worked at MONDADORI FRANCE in various roles, including Responsable de l'Administration des Ventes from 2004 to 2010 and Directeur Service Client et Planning from 2010 to 2016. His earlier experience includes positions as Chef de Projet at Emap from 2002 to 2004, Business Analyste at France Television Publicite from 1997 to 2000, and Acheteur - Mediaplanneur at Agence Business in 2000. He also served as Responsable de la Gestion Commerciale at Lagardere Active (TV Activities) for one year.
Education and Expertise
Gilles Carriou studied at Le Lykès, where he focused on Math and Science, achieving a Bachelor of second degree. He furthered his education at IPAG, obtaining a Master’s degree in Corporate Finance from 1993 to 1997. His academic background supports his expertise in finance and media management, equipping him with the skills necessary for his roles in the advertising industry.
Background
Gilles Carriou has built a career in the media and advertising sectors, spanning over two decades. His experience includes significant roles in both client services and project management, allowing him to develop a comprehensive understanding of the industry. His work has primarily focused on enhancing operational efficiencies and service delivery within various organizations.