Ian Mirmelstein
About Ian Mirmelstein
Ian Mirmelstein is a Strategic Relationship Director at FreeWheel, where he manages client relationships with major companies. He has a diverse background in media and marketing, having held various leadership roles across multiple organizations and industries.
Current Role at FreeWheel
Ian Mirmelstein serves as the Strategic Relationship Director at FreeWheel, a position he has held since 2022. In this role, he manages client relationships with major companies, including Warner Brothers Discovery, DirecTV LATAM, and Hallmark Media. His responsibilities involve fostering strategic partnerships and enhancing client engagement within the media landscape.
Previous Experience in Media and Marketing
Ian Mirmelstein has held various leadership positions in the media and marketing sectors. He worked at Comcast Technology Solutions as Director of Enterprise Sales - Advertising Solutions from 2020 to 2022. Prior to that, he was the Senior Vice President of Strategic Sales at Lightbox OOH Video Network from 2017 to 2020. His experience also includes roles at Innovid, AT&T, and GroupM, where he developed expertise in multiple media silos including OLV, OTT, CTV, DOOH, SAAS, and programmatic.
Educational Background
Ian Mirmelstein earned a Bachelor of Arts degree in 20th Century English Literature from The Ohio State University, where he studied from 1994 to 1998. He also completed various training programs at Landmark, focusing on transformational training and coaching, from 2014 to 2017. His foundational education includes attending Shaker Heights High School from 1989 to 1993.
Entrepreneurial Experience
Ian co-founded and served as CEO of YELLOW from 2020 to 2023, contributing to the company's strategic direction and growth in the New York market. His entrepreneurial experience complements his extensive background in corporate roles, showcasing his versatility in both startup and established business environments.
Professional Development and Training
In addition to his formal education, Ian Mirmelstein participated in the What If Fellowship as a Cohort 7 Participant in 2022. This program, which took place in the New York City Metropolitan Area, provided him with additional insights and networking opportunities within the industry, further enhancing his professional capabilities.