Kirk Tatnall
About Kirk Tatnall
Kirk Tatnall is a Strategic Relationship Manager at FreeWheel, specializing in cross-platform digital advertising strategies. He has a background in communication and extensive experience in managing supply-side relationships within the digital advertising and television industries.
Work at FreeWheel
Kirk Tatnall serves as a Strategic Relationship Manager at FreeWheel, a Comcast-owned platform specializing in cross-screen, curated video solutions. He has been in this role since 2022, based in New York, United States. In his position, he manages supply-side relationships and collaborates with key partners, including Verizon and Canadian MVPDs. His responsibilities include helping clients plan and forecast advertising inventory while targeting diverse audiences.
Education and Expertise
Kirk Tatnall earned a Bachelor of Arts degree in Communication from the University of Delaware. His academic background supports his expertise in the advertising and media industries, particularly in bridging the gap between linear and streaming television. He specializes in cross-platform digital advertising strategies that integrate both online and offline customer acquisition efforts.
Background in Digital Advertising
Kirk Tatnall has extensive experience in digital advertising, having held various roles across notable companies. He worked as the Director of Digital Sales at WestwoodOne from 2012 to 2014 and later served as the Advertising Director at Forbes from 2006 to 2008. His tenure at Equifax included positions such as Solutions Director and Advanced Video Solutions Director, where he focused on data-driven marketing and digital solutions.
Career Progression at Equifax
Tatnall's career at Equifax spanned several roles from 2014 to 2022. He began as Director of Digital Solutions in Data-driven Marketing, then transitioned to Solutions Director, and finally served as a Solution Specialist. His work involved empowering companies to succeed in the digital landscape by leveraging brand strength and effective communication channels.
Experience with Gannett and USA TODAY NETWORK
Before his time at Equifax, Kirk Tatnall worked as a Digital Account Director at Gannett | USA TODAY NETWORK from 2010 to 2012. This role contributed to his understanding of digital media and advertising, enhancing his ability to manage client relationships and develop effective advertising strategies.