Sirisha Vedula
About Sirisha Vedula
Sirisha Vedula is a Demand Operations Associate with extensive experience in digital advertising and marketing. She has worked for notable companies such as Communications Media, Inc., Discovery Communications, and Starcom, and has been with FreeWheel since 2018.
Work at FreeWheel
Currently, Sirisha Vedula serves as a Demand Operations Associate at FreeWheel, a position she has held since 2018. In this role, she focuses on optimizing demand operations within the digital advertising ecosystem. Her responsibilities include analyzing data and improving operational efficiencies to enhance campaign performance. FreeWheel is known for its advanced technology solutions in the advertising sector, and Vedula's contributions are integral to the company's mission.
Previous Experience in Digital Advertising
Prior to her current role, Sirisha Vedula gained valuable experience in the digital advertising field. She worked as an Associate Campaign Analyst at Communications Media, Inc. for seven months in 2015. Following that, she served as a Digital Ad Operations Coordinator at Discovery Communications from 2016 to 2017 for eight months. Additionally, she held the position of Senior Associate - Ad Operations Tech at Starcom for ten months from 2017 to 2018. These roles provided her with a solid foundation in ad operations and campaign management.
Education and Expertise
Sirisha Vedula earned a Bachelor of Science in Business Administration (BSBA) with a focus on Marketing from Drexel University - College of Business and Administration. Her academic journey spanned from 2008 to 2014. She possesses expertise in data analysis and interpretation, particularly using tools such as SPSS and Excel. This skill set supports her work in demand operations and enhances her ability to analyze marketing strategies across various channels.
Professional Interests
Sirisha Vedula is passionate about learning from colleagues and understanding their work processes to improve her marketing skills. She is particularly interested in the application of marketing across different channels and industries. This enthusiasm for continuous learning and collaboration reflects her commitment to professional growth within the digital marketing landscape.