Willem Janssen

Director, Head Of Ssp Sales, Benelux & Cee @ FreeWheel

About Willem Janssen

Willem Janssen serves as the Director and Head of SSP Sales for Benelux and CEE at FreeWheel, where he has worked since 2019. He has extensive experience in digital advertising, having held various sales and management roles at companies such as FreeWheel, Zoover, and WebAds.

Current Role at FreeWheel

Willem Janssen serves as the Director and Head of SSP Sales for the Benelux and CEE regions at FreeWheel. He has held this position since 2019, contributing to the company's growth in digital advertising solutions. His role involves overseeing sales strategies and fostering partnerships within the digital media landscape.

Previous Experience at FreeWheel

Prior to his current role, Willem Janssen worked at FreeWheel as the Publisher Director for the Netherlands from 2017 to 2019. During this two-year tenure, he focused on enhancing publisher relationships and optimizing advertising strategies in the region.

Sales Leadership in Digital Advertising

Willem Janssen has extensive experience in sales leadership within the digital advertising sector. He served as the Sales Director for display advertising at Zoover & MeteoVista from 2009 to 2012. Additionally, he held the position of Account Manager at Nederlandse Tijdschriften Groep for one year in 2003.

Educational Background

Willem Janssen studied at Hotelschool Tilburg from 1994 to 1999, where he gained foundational knowledge in hospitality management. He furthered his education at SRM, focusing on Marketing B, and achieved Nima certification from 2007 to 2008.

Industry Involvement and Expertise

Since 2004, Willem Janssen has been actively involved in strategic partnerships and commercial collaborations within the digital media industry. His expertise lies in developing creative digital advertising solutions, which he has applied throughout his career across various organizations.

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