Babak Dardashti
About Babak Dardashti
Babak Dardashti serves as the VP of Business Technology at FreshBooks, bringing extensive experience in product and operations management from previous roles at HealthHub and RBC. He is recognized for his skills in executive stakeholder management, customer behavior analytics, and delivering significant financial results through strategic initiatives.
Current Role at FreshBooks
Babak Dardashti serves as the Vice President of Business Technology at FreshBooks, a position he has held since 2022. In this role, he is responsible for overseeing the integration of technology within the business framework, ensuring that technological advancements align with company goals. His leadership focuses on enhancing operational efficiency and driving innovation in business processes.
Previous Experience at HealthHub
Dardashti held multiple roles at HealthHub - Patient Engagement Solutions, where he worked from 2019 to 2022. He served as Senior Director of Tech Operations, VP of Operations, and VP of Product & Operations. His tenure included managing product development and operational strategies, contributing to the company's focus on patient engagement and technology solutions.
Career Background at Bell and RBC
Babak Dardashti has extensive experience in strategy and analytics, having worked at Bell and RBC. At Bell, he progressed from Specialist in the Grad Leadership Program to Senior Manager in Strategy and Analytics. His role at RBC included positions as Director of Cards Growth Strategy and Senior Manager of Credit Strategy & Transformation, where he focused on growth strategies and transformation initiatives.
Education and Academic Background
Dardashti earned a Bachelor of Commerce degree from the University of Toronto, studying from 2008 to 2012. His academic background in commerce has provided him with a solid foundation in business principles, which he has applied throughout his career in various strategic roles.
Expertise in Technology and Analytics
Babak Dardashti possesses expertise in customer behavior analytics and predictive modeling. He is recognized for his ability to work autonomously in ambiguous environments and has a strong background in executive stakeholder management and negotiations. His proven track record in digital and tech product ownership highlights his capability in leading technology-driven initiatives.