Sanket Patil

Search Engine Optimization Specialist @ FreshBooks

About Sanket Patil

Sanket Patil is a Search Engine Optimization Specialist at FreshBooks in Amsterdam, Netherlands, with a background in Electromechanical Instrumentation and Digital Marketing. He has developed expertise in Technical SEO and Content Optimization, and has worked in various SEO roles across India, Ireland, and the Netherlands.

Work at FreshBooks

Sanket Patil has been employed at FreshBooks as a Search Engine Optimization Specialist since 2022. He is based in Amsterdam, North Holland, Netherlands. In this role, he conducts competitor analysis and gap audits regularly, contributing to the company's SEO strategy and performance.

Education and Expertise

Sanket Patil holds a Bachelor of Engineering (BE) in Electromechanical Instrumentation and Maintenance Technologies from Ramrao Adik Institute of Technology, where he studied from 2014 to 2018. He furthered his education by obtaining a Master of Science (MS) in Digital Marketing from University College Dublin, completing his studies in 2022. His expertise includes Technical SEO, Content Optimization, and International SEO.

Professional Background

Before joining FreshBooks, Sanket Patil worked at Performics India as an SEO Analyst from 2019 to 2021 and as an SEO Associate in Performance Marketing for four months in 2021. He also held the position of SEO Account Executive at iProspect in County Dublin, Ireland, from 2021 to 2022. His early career included a role as Management Head for the Training and Placement Cell at Ramrao Adik Institute of Technology.

Technical Skills and Tools

Sanket Patil specializes in various aspects of SEO, including On-Page SEO, Keyword Mapping, and E-A-T principles. He has developed expertise in Technical SEO, focusing on Internal Linking, Crawl Optimization, and Core Web Vitals. He utilizes SEO tools such as Ahrefs, SEMrush, and Screaming Frog to analyze data and inform strategies.

International Experience

Sanket Patil has gained international experience through his work in different countries. He worked in Mumbai, India, and later in County Dublin, Ireland, where he honed his skills in SEO. His experience includes a focus on International SEO and App Store Optimization (ASO), allowing him to adapt strategies for diverse markets.

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