Amanda Shaw
About Amanda Shaw
Amanda Shaw serves as the Marketing Content Director at FreshLime, where she has worked since 2014. She has a diverse background in marketing and education, with previous roles at OrangeSoda and experience in teaching at Utah Valley University.
Work at FreshLime
Amanda Shaw has served as the Marketing Content Director at FreshLime since 2014. In this role, she focuses on creating and managing content that enhances customer engagement and retention. Her contributions include writing blog posts on customer experience and service, as well as articles discussing the use of QR codes in marketing strategies. Shaw's work aims to provide valuable insights to businesses seeking to improve their customer relationships.
Previous Experience in Education
Prior to her current role, Amanda Shaw worked at the Alpine School District from 2014 to 2020, where she contributed to educational initiatives at Summit High School for six years. Additionally, she served as a Teaching Assistant in the Computer Technology in Education Classroom at Utah Valley University for three months in 2016. Her experiences in education have informed her approach to content creation and communication.
Career at OrangeSoda
Amanda Shaw has extensive experience at OrangeSoda, where she held multiple positions from 2011 to 2014. She started as a Client Care Specialist for one year, then transitioned to a Design Specialist for two years. In 2012, she also worked as a PPC Strategist for five months and later served as an Account Manager for five months in 2014. This diverse background in digital marketing and client relations has contributed to her expertise in content strategy.
Educational Background
Amanda Shaw earned a Bachelor's degree in Elementary Education from Utah Valley University, completing her studies from 2011 to 2014. She also holds an Associate's degree in Social Work from the same institution, which she achieved from 2011 to 2013. Additionally, she studied Professional Makeup Artistry at a licensed and certified program. Her educational background supports her skills in communication and understanding diverse audiences.
Content Contributions and Expertise
Amanda Shaw has made significant contributions to FreshLime's blog, focusing on topics such as customer retention and engagement. She has authored articles that explore the intersection of technology and customer experience, including discussions on QR codes. Her expertise in these areas reflects her commitment to helping businesses enhance their customer interactions through effective content strategies.