Holger M. Steingraeber
About Holger M. Steingraeber
Holger M. Steingraeber is the Senior Vice President of Global Marketing & Communications at Freudenberg Performance Materials, with extensive experience in corporate communications and marketing across various industries.
Company
Holger M. Steingraeber currently holds the position of Senior Vice President Global Marketing & Communications at Freudenberg Performance Materials. He has been in this role since 2021, operating from Weinheim, Baden-Württemberg, Germany.
Previous Titles
Before assuming his current position, Steingraeber served as Director Global Communications / Leiter Kommunikation at Freudenberg Performance Materials from 2015 to 2021. Prior to that, he was Deputy Head of Corporate Communications at Freudenberg Group from 2011 to 2014. His career also includes roles such as Director Communications & Marketing at Ormazabal GmbH, Head of Corporate Communications CONSTRUCTION at REHAU, Director Corporate Communications at Lufthansa Service Holding - LSG Sky Chefs, Head of Marketing Communications at MTU Aero Engines, and Journalist at Aud!max - Die Hochschulzeitschrift.
Educational Background
Holger M. Steingraeber has a diverse educational background. He studied Management at Sgmi Management Institut St. Gallen and Leadership, Business at Insead, both in 2019. He also studied at Akadémia Médií from 2016 to 2017, focusing on media studies. Additionally, he attended Boston Business School for Marketing from 2003 to 2004 and studied English at Jacqui Wilkins Student School of Language in 1981. He also attended the University of Erlangen - Nuremberg in 1970.
Expertise in Crisis Communications
Steingraeber has significant expertise in crisis communications, having been involved in managing communications during mergers and acquisitions. His skill set includes adept handling of challenging situations to maintain organizational reputation and stakeholder trust.
Experience in Online Marketing and Social Media
Steingraeber possesses a strong background in online marketing and social media strategies. This expertise is complemented by his experience in leading internal communication initiatives at Freudenberg Performance Materials, enhancing employee engagement and organizational coherence.