Holly Sheppard
About Holly Sheppard
Holly Sheppard is a Digital Accounts & Marketing Strategy Manager with extensive experience in the music industry. She has held various roles, including Label Manager at The Orchard and has a strong academic background with a First Class Honours Degree in Music and Entertainment Industry Management.
Current Role at FUGA
Holly Sheppard serves as the Digital Accounts & Marketing Strategy Manager at FUGA since 2023. In this role, she focuses on developing and implementing marketing strategies tailored to the digital landscape within the music industry. Her position is based in London, England, and operates in a hybrid work environment.
Previous Experience in the Music Industry
Prior to her current role, Holly Sheppard worked at The Orchard as a Label Manager from 2018 to 2023. During her tenure, she managed various aspects of label operations and contributed to marketing initiatives. She also held the position of Administration Supervisor at The Orchard for six months in 2017, where she supported administrative functions.
Educational Background
Holly Sheppard studied at the University of Hertfordshire, earning a degree in Music and Entertainment Industry Management from 2013 to 2016. She also attended Canterbury College from 2011 to 2013. Earlier, she completed her secondary education at Ashford School and Norton Knatchbull Grammar School, where she developed a foundation in music and entertainment.
Work Experience and Internships
Holly has diverse work experience in the music sector. In 2016, she completed a seven-month work experience at Doc'n Roll Films Ltd. and a three-month internship at In De Goot Entertainment, both in London. Additionally, she worked as a Sales Coordinator at Red Essential for ten months in 2016 and contributed to the Association of Independent Music Ltd as Admissions at Indie-Con for one month.
Skills and Expertise
Holly Sheppard possesses expertise in digital accounts and marketing strategy, particularly within the music sector. She has a proven track record in public speaking and communication skills, which are essential for her role in marketing strategy. Her background in label management and sales coordination further enhances her capabilities in the industry.