Lindsay Bayuk

Lindsay Bayuk

Chief Marketing Officer @ FullStory

About Lindsay Bayuk

Lindsay Bayuk is the Chief Marketing Officer at FullStory, bringing extensive experience in product marketing and management from previous roles at companies like Pluralsight and Infusionsoft. She resides in Salt Lake City, Utah, and has a strong interest in technology, investing, and cultural experiences.

Current Role at FullStory

Lindsay Bayuk serves as the Chief Marketing Officer at FullStory, a position she has held since 2023. In this role, she is responsible for overseeing the company's marketing strategies and initiatives. Her leadership is focused on enhancing brand visibility and driving customer engagement in a competitive market. Working remotely, she leverages her extensive experience in product marketing to contribute to FullStory's growth and success.

Previous Experience in Marketing and Product Roles

Prior to her current role, Lindsay Bayuk held various positions in marketing and product management across several companies. She worked at Pluralsight as Chief Marketing Officer from 2020 to 2023 and as VP of Portfolio Marketing from 2019 to 2020. Her experience also includes roles at Infusionsoft, where she served as Director of Product and Product Marketing Manager, and at Pure Chat as Head of Product. These positions have equipped her with a strong foundation in both marketing and product development.

Educational Background

Lindsay Bayuk studied at the W. P. Carey School of Business at Arizona State University, where she earned a Bachelor of Science degree in Finance. Additionally, she attended the University of Westminster, focusing on Art/Art Studies. This diverse educational background supports her multifaceted approach to marketing and product strategy.

Career Development and Leadership Roles

Throughout her career, Lindsay Bayuk has taken on leadership roles that have shaped her expertise in marketing and product strategy. She served as VP of Product Marketing at Price Intelligently for five months in 2016 and held various positions at Infusionsoft, including Director of Product Marketing and Senior Product Marketing Manager. Her early career included roles at WebPT and The Whale Hunters, where she coordinated sales and marketing efforts.

Personal Interests and Hobbies

In her personal time, Lindsay Bayuk enjoys exploring cultural and culinary experiences. She is also an avid reader and is often seen with an iPhone in hand. Her interests reflect a passion for continuous learning and engagement with diverse perspectives, complementing her professional focus on technology and marketing.

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