Bryan Crowley
About Bryan Crowley
Bryan Crowley serves as the Chief Executive Officer and Board Member at G FUEL and has held various leadership roles in the food and beverage industry, including CEO positions at Soylent and Casa Azul Spirits. He possesses extensive experience in marketing, consumer insights, and change management.
Current Role at G FUEL
Bryan Crowley serves as the Chief Executive Officer and Board Member at G FUEL, a position he has held since 2023. In this role, he is responsible for overseeing the company's strategic direction and operational management. His leadership aims to enhance G FUEL's market presence and drive growth within the competitive energy drink sector.
Previous Experience at Soylent
Prior to his current role, Bryan Crowley was the Chief Executive Officer of Soylent from 2017 to 2020. During his tenure, he focused on expanding the brand's reach and improving product offerings in the meal replacement market. He also held the position of President at Soylent for a brief period in 2017.
Leadership at Casa Azul Spirits
Bryan Crowley served as Chief Executive Officer and Board Director at Casa Azul Spirits from 2021 to 2023. His leadership contributed to the company's strategic initiatives and brand development within the spirits industry, focusing on market expansion and consumer engagement.
Educational Background
Bryan Crowley studied at the University of Iowa, where he earned a Bachelor of Arts degree in Communications and Journalism from 1991 to 1995. His educational background has equipped him with skills in effective communication and marketing strategies.
Expertise in Marketing and Strategy
Bryan Crowley possesses extensive expertise in marketing and strategy, particularly in consumer understanding and customer engagement. He has a proven ability to develop effective marketing plans and pricing strategies in competitive categories. His experience spans various roles in leading companies, including Pabst Brewing Company and Mars, where he focused on brand management and innovation.