Ricardo Briceno
About Ricardo Briceno
Ricardo Briceno serves as the Chief Business Officer at Gamefam in Los Angeles, California, a position he has held since 2021. He has extensive experience in marketing and business roles, including previous positions at Mattel, Inc. and Procter & Gamble.
Work at Gamefam
Ricardo Briceno has served as the Chief Business Officer at Gamefam since 2021. In this role, he is responsible for overseeing business operations and strategic initiatives within the company. Gamefam is known for its focus on creating engaging gaming experiences, and Briceno's leadership contributes to its growth in the gaming industry. His tenure at Gamefam spans three years, during which he has played a significant role in shaping the company's business strategies.
Previous Experience at Mattel, Inc.
Prior to his current position, Briceno held multiple roles at Mattel, Inc. He was the Vice President of Franchise Marketing from 2020 to 2021, where he managed marketing strategies for various franchises. Before that, he served as the Senior Marketing Director and Head of Brand Marketing for Hot Wheels from 2016 to 2020. His extensive experience at Mattel also includes a five-year tenure as Senior Marketing Manager and Marketing Manager for Hot Wheels from 2011 to 2016.
Education and Expertise
Ricardo Briceno earned his MBA from the MIT Sloan School of Management, completing the program from 2006 to 2008. He also holds a degree in Industrial Engineering from Universidad Simón Bolívar, where he studied from 1997 to 2002. His educational background equips him with a strong foundation in business management and engineering principles, contributing to his expertise in marketing and strategic planning.
Career Background
Briceno began his career at Procter & Gamble, working as a Manager in Market Research from 2002 to 2006. He then transitioned to Mattel, where he held various marketing roles over several years. Additionally, he gained experience as an intern at T-Mobile in 2007, focusing on strategic pricing. His diverse background in marketing and research has shaped his approach to business leadership.
Current Role at Belkin International
In addition to his role at Gamefam, Ricardo Briceno has been working at Belkin International as a Product Marketing Manager since 2008. His long-standing position at Belkin highlights his expertise in product marketing and management, where he contributes to the development and promotion of consumer electronics. His experience in both gaming and consumer products showcases his versatility in the marketing field.