Liz Rubio

Liz Rubio

Sr. Account Manager @ Gannett

About Liz Rubio

Liz Rubio is a Senior Account Manager at Gannett | USA TODAY NETWORK, where she has worked since 2018. She holds a Bachelor of Science in Public Relations and a Bachelor of Arts in American Studies from The University of Texas at Austin.

Work at Gannett

Liz Rubio has served as a Senior Account Manager at Gannett | USA TODAY NETWORK since 2018. In this role, she manages a diverse portfolio of client accounts valued at $1.5 million, overseeing sixteen strategic client relationships. Her responsibilities include creating detailed 18-month client account plans aimed at securing contract renewals and facilitating business expansion. She has successfully increased an existing client's annual contract by nearly 40%. Additionally, Liz has developed internal processes to enhance collaboration between production and creative departments, contributing to overall operational efficiency.

Education and Expertise

Liz Rubio holds two degrees from The University of Texas at Austin. She earned a Bachelor of Science (B.S.) in Public Relations and a Bachelor of Arts (BA) in American Studies, both completed between 2010 and 2014. This educational background provides her with a solid foundation in communication strategies and cultural analysis, which she applies in her professional roles. Her academic training complements her practical experience in account management and client relations.

Background

Before her tenure at Gannett, Liz Rubio gained valuable experience in various roles within the communications and account management fields. She worked as a Communications Intern at AARP from 2013 to 2014, where she supported communication initiatives. Following this, she served as an Account Coordinator at Strategic Association Management from 2014 to 2016, and then as an Account Manager at Invodo from 2016 to 2018. These positions contributed to her development of skills in client management and strategic planning.

Achievements

In her role as Senior Account Manager, Liz Rubio has formulated internal project case studies to document learnings and improve efficiencies. Her ability to create detailed client account plans has been instrumental in securing contract renewals and expanding business opportunities. Additionally, she has successfully bridged gaps between departments, enhancing collaboration and productivity within her organization.

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