Maja Mitchell, MBA
About Maja Mitchell, MBA
Maja Mitchell, MBA, is a Marketing Manager specializing in Digital Winback at Gannett | USA TODAY NETWORK, where she has worked since 2022. She has a diverse background in marketing roles across various companies and holds a Master's degree in Business Administration.
Current Role at Gannett
Maja Mitchell serves as the Marketing Manager for Digital Winback at Gannett | USA TODAY NETWORK. She has held this position since 2022, focusing on strategies to re-engage and retain customers through digital marketing initiatives. Her role involves analyzing customer behavior and developing targeted campaigns to enhance customer loyalty.
Previous Experience in Marketing
Prior to her current role, Maja Mitchell worked as the Regional Planning Marketing Manager for Acquisition and Retention at Gannett | USA TODAY NETWORK from 2018 to 2021. She also held positions at MassLive Media as a Marketing Specialist for two months in 2022, and at Spreadshirt as a Strategic Marketing Manager from 2016 to 2018. Her experience spans various aspects of marketing, including digital acquisition campaigns in media and online retail.
Educational Background
Maja Mitchell earned her Bachelor of Science degree in Marketing and Advertising Communications from Johnson & Wales University, where she studied from 2007 to 2011. She later pursued a Master of Business Administration (MBA) in Business Administration and Management at Salve Regina University, completing her studies from 2014 to 2015. Her educational background provides a strong foundation for her marketing expertise.
Skills and Expertise
Maja Mitchell possesses strong interpersonal and communication skills, which have been vital in her marketing roles. She is recognized for her ability to manage vendor relationships and execute complex marketing projects effectively. Her analytical thinking and creativity contribute to her strategic marketing planning, allowing her to develop successful digital acquisition campaigns.
Career Progression
Maja Mitchell began her marketing career as a Marketing Intern at Amalfi Fine Catering in 2011. She then progressed to roles such as Media Buyer at MMSI from 2013 to 2016 and Media Coordinator at Mercury Media from 2012 to 2013. Her career trajectory reflects a consistent advancement in marketing responsibilities and expertise across various organizations.