Matthew Koen
About Matthew Koen
Matthew Koen is an Account Executive currently working at Gannett | USA TODAY NETWORK in New York. He has a diverse background in digital sales, marketing, and project management, with previous roles at companies such as Peacock TV, Disney ABC Television Group, and Mercy College.
Current Role at Gannett
Matthew Koen serves as an Account Executive at Gannett | USA TODAY NETWORK, a position he has held since 2022. In this role, he is responsible for managing client accounts and developing advertising strategies to enhance client engagement and revenue. His work involves collaborating with various teams to deliver effective marketing solutions tailored to client needs.
Previous Experience at Peacock TV
Before joining Gannett, Matthew worked at Peacock TV as a Digital Sales Planner from 2021 to 2022. During his 11-month tenure, he focused on digital advertising sales, contributing to the development and execution of sales strategies aimed at maximizing revenue for the platform.
Educational Background
Matthew Koen earned a Bachelor’s Degree in Marketing from Mercy College, where he studied from 2014 to 2018. He also attended the American College of Greece for 11 months in 2016, where he completed his General Education requirements. His educational experiences have provided him with a solid foundation in marketing principles and practices.
Internship Experience
Matthew has gained extensive internship experience across various organizations. He interned at Disney ABC Television Group as an Ad Sales Intern in 2018 and as a Hybrid Account Manager from 2018 to 2019. He also held positions at Trusted Media Brands, Inc. as a Market Research Intern in 2017, and at Marino Partners LLP as a Marketing Intern in 2016. These roles have equipped him with practical skills in marketing and sales.
Roles at Mercy College
Matthew held multiple positions at Mercy College, including Facebook Consulting Project in 2017 and ABC Project Analyst in 2015. He also served as a Resident Assistant from 2016 to 2017 and as an Ambassador for Admissions from 2014 to 2015. His involvement in these roles demonstrates his commitment to student engagement and support within the college community.