Nicholas Siano
About Nicholas Siano
Nicholas Siano is a Digital Producer at Gannett | USA Today Network, where he optimizes digital content and curates social media for various states. He has a background in audio storytelling and has held multiple roles in journalism and production across several organizations.
Work at Gannett
Nicholas Siano has been employed as a Digital Producer at Gannett | USA TODAY NETWORK since 2020. In this role, he collaborates with a centralized team to optimize digital content for various USA Today Network sites across multiple states, including Pennsylvania, Maryland, Delaware, New York, and New Jersey. His responsibilities include curating social media content and optimizing articles for search engine optimization (SEO) prior to publication. Siano also pitches breakout stories based on search volume and social media trends, focusing on enhancing the visibility and engagement of digital content.
Education and Expertise
Nicholas Siano earned a Bachelor’s Degree in News Journalism and Telecommunications from Ball State University, where he studied from 2014 to 2017. His academic background provides a foundation for his expertise in digital media production and storytelling. Siano's professional focus includes data visualization, podcasts, and emerging storytelling techniques, which he aims to integrate into local newsrooms to enhance news coverage.
Background
Before joining Gannett, Nicholas Siano gained diverse experience in journalism and audio production. He worked as a Correspondent at The Times of Northwest Indiana for three months in 2016. In 2017, he held multiple roles, including Audio Production Intern at Nashville Entrepreneur Center, Producer at WCRD 91.3 FM, and Reporter at Indiana Public Radio, all contributing to his skills in audio storytelling and platform-optimal presentation.
Previous Roles in Media
Nicholas Siano has held various positions in the media industry prior to his current role at Gannett. He worked at WCRD 91.3 FM as a News Anchor and Reporter for 11 months in 2017, where he developed his reporting and anchoring skills. His experience also includes a three-month internship in audio production at the Nashville Entrepreneur Center and a reporting role at Indiana Public Radio, further enhancing his capabilities in audio storytelling and news reporting.