Nick Wollak
About Nick Wollak
Nick Wollak is a Digital Campaign Manager at Gannett | USA TODAY NETWORK, specializing in digital advertising and campaign optimization. He has a background in marketing and promotions, with previous roles at the Milwaukee Admirals and Milwaukee Mustangs Arena Football Club.
Work at Gannett
Nick Wollak has been employed at Gannett | USA TODAY NETWORK since 2018, currently holding the position of Digital Campaign Manager. In this role, he is responsible for managing the daily placement process of digital advertising for Gannett markets across the country. His duties include ensuring on-time placement and delivery of campaigns within the digital newspaper platform. Prior to this role, he served as Associate Digital Campaign Manager from 2016 to 2018, where he gained experience in digital campaign management.
Education and Expertise
Nick Wollak studied at the University of Wisconsin-Milwaukee, where he earned a Bachelor of Arts in Journalism, Advertising and Media Studies with an emphasis in Advertising/Public Relations from 2007 to 2011. He furthered his education by obtaining a Social Media Manager Certificate in 2014, focusing on Social Media Marketing. His expertise includes proficiency in digital advertising platforms such as Google Ad Manager, Mediamath, Simplifi, and Orderhub Production.
Background
Before his tenure at Gannett, Nick Wollak worked at H.O. Bostrom Company as an Assembly Technician from 2013 to 2016. He also gained experience in marketing and promotions through internships with the Milwaukee Admirals and Milwaukee Mustangs Arena Football Club in 2011. These roles contributed to his understanding of audience engagement and campaign management.
Achievements
Throughout his career, Nick Wollak has successfully placed and monitored Audience Extension campaigns, helping clients reach a broader digital advertising audience. He optimizes existing campaigns to meet desired impression and audience goals and maintains high customer service levels to enhance communication and campaign efficiency with markets.