Ragaila Braziel
About Ragaila Braziel
Ragaila Braziel is a Campaign Manager II at Gannett | USA TODAY NETWORK, where she has worked since 2019. She has a background in marketing and client satisfaction, with previous roles at various companies including Spectre Inc., Experian, and Capital One.
Work at Gannett
Ragaila Braziel has been employed at Gannett | USA TODAY NETWORK since 2019, serving as Campaign Manager II. In this role, she manages marketing campaigns with budgets ranging from $2,500 to $15,000, which include SEM/PPC, Target Display, Facebook, and SEO campaigns. She collaborates with cross-functional teams to enhance the digital experience for clients and implements process improvements for post-sale activities to increase client satisfaction. Previously, she held the position of Campaign Manager I at the same organization from 2018 to 2019.
Education and Expertise
Ragaila Braziel studied at Collin County Community College, where she earned an Associate of Arts (AA) degree in General Studies. She furthered her education at the University of North Texas, obtaining a Bachelor's degree in Journalism with a minor in Business. Her academic background supports her expertise in marketing and campaign management, enabling her to evaluate client websites for mobile performance and optimal search engine rankings.
Background
Prior to her current role at Gannett, Ragaila Braziel gained diverse experience in various marketing and customer service positions. She worked as a Marketing Intern at Spectre Inc. from 2015 to 2016 and served as a Resolution Coordinator Representative at Experian from 2013 to 2014. Additionally, she held roles at Capital One Auto Finance and Capital One, focusing on auto loan collections and fraud risk management, respectively. Her experience also includes a position as Social Media Manager at DexYP.
Achievements
In her role as Campaign Manager II, Ragaila Braziel has contributed to the professional development of marketing associates within her team. She serves as a subject matter expert, guiding teams in delivering improved digital experiences. Her responsibilities include conducting A/B testing and experimenting with different display tactics and automation to optimize campaign performance, showcasing her commitment to enhancing marketing effectiveness.