Douglas Forster
About Douglas Forster
Douglas Forster serves as the Vice President of Business Solutions at The Madison Square Garden Company, where he collaborates with various departments to enhance advertising strategies. He holds degrees in Sport Management from Alfred State College and SUNY Cortland and has been with the company since 2012.
Current Role at Madison Square Garden
Douglas Forster serves as the Vice President of Business Solutions at The Madison Square Garden Company, a position he has held since 2012. In this role, he collaborates with various departments, including Consumer Marketing, Production/Programming, Legal, and Research, to enhance advertising sales strategies. His responsibilities include creating impactful presentations and packages that leverage insights and research to develop compelling narratives for advertisers. Forster also leads brainstorming sessions aimed at generating innovative marketing ideas that utilize assets from the New York Knicks and New York Rangers.
Education and Qualifications
Douglas Forster earned an Associate's degree in Sport Management from Alfred State College - SUNY College of Technology, where he studied from 2000 to 2002. He furthered his education at SUNY Cortland, obtaining a Bachelor's degree in Sport Management from 2002 to 2004. His academic background provides a solid foundation for his career in business solutions and marketing within the sports and entertainment industry.
Marketing and Advertising Initiatives
In his role, Douglas Forster is responsible for the implementation and development of sponsor sweepstakes on social media platforms, including Facebook and Twitter, as well as on MSG.com. He has developed integrated marketing platforms that support advertising sales across multiple Madison Square Garden properties, such as MSG Networks and MSG Interactive. His work in these areas contributes to the overall marketing strategy and enhances engagement with audiences.