Michael Verna
About Michael Verna
Michael Verna serves as the Vice President of Account Activation in Marketing Partnerships at The Madison Square Garden Company, where he has worked since 2018. He has extensive experience in partnership marketing, having held various roles at the New Jersey Nets and The Madison Square Garden Company over nearly two decades.
Current Role at Madison Square Garden
Michael Verna serves as the Vice President of Account Activation in Marketing Partnerships at The Madison Square Garden Company. He has held this position since 2018 and is based in the Greater New York City Area. In this role, he is responsible for overseeing account activation strategies and managing marketing partnerships to enhance the company's brand presence and engagement.
Previous Experience in Partnership Marketing
Prior to his current role, Michael Verna worked at The Madison Square Garden Company as the Director of Account Activation in Marketing Partnerships from 2014 to 2018. His experience in partnership marketing extends to his tenure at the Nets Basketball organization, where he served as a Senior Account Executive in Partnership Marketing from 2007 to 2012. This background has equipped him with extensive knowledge in managing and activating marketing partnerships.
Career Progression at New Jersey Nets
Michael Verna began his career at the New Jersey Nets, where he held multiple positions. He started as an Operations Assistant from 2002 to 2003 and later advanced to Senior Manager of Ticket Services from 2003 to 2007. His early roles provided him with foundational experience in operations and customer service within a sports organization.
Education in Sports Management
Michael Verna studied at St. John's University, where he earned a Bachelor of Science degree in Sports Management. His education spanned from 1998 to 2002, providing him with the theoretical and practical knowledge necessary for a successful career in the sports industry.
Role in Activation and Development
Between 2012 and 2014, Michael Verna worked at The Madison Square Garden Company as the Manager of Activation and Development in Partnership Strategy. In this role, he focused on developing and activating partnership strategies, further enhancing his expertise in the field of marketing partnerships.