Rebecca Roberts
About Rebecca Roberts
Rebecca Roberts is a Manager of Digital Analytics at Madison Square Garden Entertainment Corp., where she has worked since 2018. She has held various roles in digital coordination and production within the company and has a background in business administration and marketing from Chapman University.
Current Role in Digital Analytics
Rebecca Roberts serves as the Manager of Digital Analytics at Madison Square Garden Entertainment Corp. since 2018. In this role, she is responsible for overseeing digital analytics initiatives, focusing on data-driven strategies to enhance digital engagement and performance. Her expertise in analytics contributes to the organization's efforts in optimizing digital content and improving user experiences.
Previous Experience at Madison Square Garden
Rebecca Roberts has held multiple positions at Madison Square Garden Entertainment Corp. She worked as a Digital Signage Coordinator for Gardenvision from 2015 to 2016, where she managed digital signage projects. She also served as a Digital Coordinator for the New York Knicks from 2017 to 2018, focusing on digital content strategies. Additionally, she was an Arena Production Assistant for Gardenvision from 2014 to 2015 and a Freelance Editor for MSGN Digital Interactive from 2013 to 2014.
Internship Experience
In 2014, Rebecca Roberts completed a three-month internship as a Paralegal Intern in Litigation and Corporate at Kramer Levin Naftalis & Frankel LLP. This experience provided her with insights into the legal field and enhanced her skills in research and documentation.
Educational Background
Rebecca Roberts studied at Chapman University from 2009 to 2013, where she earned multiple degrees, including a Bachelor of Arts in Business Administration, a Bachelor of Fine Arts, and a Bachelor of Science. Her academic focus included Marketing, Television, and Broadcast Journalism, equipping her with a diverse skill set applicable to her career in digital analytics and media.
Early Career in Multimedia and Marketing
Before her tenure at Madison Square Garden, Rebecca Roberts worked as a Multi-media and Marketing Coordinator at Spectrum Group International from 2010 to 2013. In this role, she was involved in various marketing initiatives and multimedia projects, contributing to her foundational experience in the industry.