Joanna Eberts

Joanna Eberts

Digital Designer @ Gelia

About Joanna Eberts

Joanna Eberts is a digital designer with extensive experience in graphic design and animation. She has worked for various companies, including Gelia, Haley Marketing Group, and Workinman Interactive, and has also served as an adjunct professor at the Rochester Institute of Technology.

Work at Gelia

Joanna Eberts has been employed at Gelia as a Digital Designer since 2021. In this role, she focuses on creating digital content and design solutions that meet client needs. Her work involves utilizing various design tools and software to produce engaging visual materials. Eberts contributes to projects that enhance the company's digital presence and supports marketing initiatives through her design expertise.

Previous Experience in Design

Before joining Gelia, Joanna Eberts held multiple design positions. She worked at Workinman Interactive LLC as a Designer/Animator from 2011 to 2016, where she developed skills in animation and design. Eberts then served as a Senior Graphic Designer at Mongoose for five months in 2021. Additionally, she worked at Haley Marketing Group as a Graphic Designer from 2018 to 2021, further expanding her design portfolio.

Education and Expertise

Joanna Eberts studied at the Rochester Institute of Technology, where she earned a Bachelor of Fine Arts (BFA) degree in Illustration and Psychology from 2007 to 2011. Her education provided her with a strong foundation in visual communication and design principles. Eberts has also honed her skills in various design software, including those used for banner ad creation, animation, and coding.

Teaching Experience

Joanna Eberts served as an Adjunct Professor at the Rochester Institute of Technology from 2014 to 2016. In this capacity, she taught design principles and techniques to students, sharing her industry knowledge and experience. This role allowed her to contribute to the education of future designers and illustrators.

Notable Projects and Contributions

Throughout her career, Joanna Eberts has been involved in several significant projects. She developed storyboards for Independent Health, which guided commercials and casting decisions. Eberts also led the redesign of onboarding emails for Caplugs, ensuring compliance with ADA standards. Her illustrations for Caterpillar's National Offer campaigns were featured prominently at point-of-sale locations and on the company's website. Additionally, she managed the design of flexible emails in Hubspot, streamlining processes for her team.

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