Raquel A.
About Raquel A.
Raquel A. is the Principal Product Communications Lead at Gemini Retail and Nifty Gateway, with a background in public relations and a passion for emerging technologies.
Principal Product Communications Lead at Gemini
Since 2021, Raquel A. has been serving as the Principal Product Communications Lead at Gemini, focusing on Gemini Retail. Based in the New York City Metropolitan Area, her role involves leading product communications for Gemini's NFT marketplace, Nifty Gateway. She is responsible for developing thought-leadership programs, managing media and analyst relations, and executing social media campaigns and paid media opportunities. Her work emphasizes community building and global product launches, leveraging her expertise in emerging technologies like cybersecurity and Web3/blockchain.
Public Relations Management at Nifty Gateway
Raquel A. also holds a principal position at Nifty Gateway since 2021, working out of the New York City Metropolitan Area. In this role, she leads product communications for Nifty Gateway, Gemini's NFT marketplace. Her responsibilities include crisis communications, agency management, and the development of content strategies aimed at strengthening the community and improving media outreach. She works on creating comprehensive media plans to boost Nifty Gateway's visibility and market presence.
Previous Role at Palo Alto Networks
In 2021, Raquel A. briefly worked as the Senior Manager of Product and Tech Public Relations at Palo Alto Networks in the New York City Metropolitan Area. Although her tenure was short-lived, it provided her with additional exposure to the tech industry's fast-paced environment. Her role focused on managing public relations activities specifically tailored for product and technology sectors.
Public and Tech PR Manager at Cisco
Raquel A. worked at Cisco from 2015 to 2021 as the Product and Tech Public Relations Manager. Based in the San Francisco Bay Area, her role involved handling public relations for a range of Cisco's products and technologies. She specialized in managing global product launches and developing strategies for media and analyst relations. Her work contributed to significant community-building efforts and increased public visibility for Cisco's tech advancements.
Educational Background in Public Relations
Raquel A. studied at San Jose State University, earning a Bachelor’s Degree in Public Relations with a minor in Business Marketing. Her educational background laid the foundation for her extensive career in public relations, communications, and marketing. The combination of public relations and business marketing has equipped her with a well-rounded skill set, instrumental in her various roles across leading tech companies.