Mateus Cabral

Mateus Cabral

Publisher Development Manager @ Gen3 Marketing

About Mateus Cabral

Mateus Cabral is a Publisher Development Manager with extensive experience in customer service and affiliate marketing. He has worked at various organizations, including OAK Digital and Gen3 Marketing, where he has developed publisher strategies since 2021.

Current Role at Gen3 Marketing

Mateus Cabral serves as the Publisher Development Manager at Gen3 Marketing since November 2021. In this role, he has focused on developing publisher strategies that enhance the company's affiliate marketing efforts. His responsibilities include managing relationships with publishers and optimizing performance metrics to drive growth.

Previous Experience in Publisher Development

Before joining Gen3 Marketing, Mateus worked at OAK Digital as Publisher Development Manager from 2021 to 2022. He also held positions at Rakuten Advertising as an Account Manager and at Admitad Global as a Business Development Manager. His experience in these roles has contributed to his skills in publisher management and strategy development.

Education and Marketing Expertise

Mateus studied at Universidade Anhembi Morumbi, where he earned a degree in Tecnologia em Marketing from 2018 to 2020. He also completed a course in Marketing focused on campaign measurement and optimization at IAB Brasil in 2019. This educational background supports his expertise in affiliate marketing and publisher development.

Customer Service Background

Mateus has over 7 years of experience in customer service, which includes roles at Laureate International Universities and Liq as a call center operator. This experience has enhanced his ability to manage client relationships effectively, a skill that is valuable in his current role in publisher development.

Career Progression in Marketing

Mateus's career in marketing began with his role as an Account Manager Advertiser Intern at Awin Global from 2019 to 2020. He has since progressed through various positions in the marketing and affiliate sectors, accumulating significant experience that informs his current work at Gen3 Marketing.

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