Michael Tabasso
About Michael Tabasso
Michael Tabasso serves as the CEO of Gen3 Marketing, which he co-founded and has led to become the largest agency for Affiliate Marketing management for the IR 1000. He has over 18 years of experience in this role and has expanded the company to five offices across three countries.
Work at Gen3 Marketing
Michael Tabasso has served as the CEO of Gen3 Marketing since 2006. Under his leadership, the agency has become the largest provider of Affiliate Marketing management for the IR 1000 companies. He co-founded Gen3 Marketing, which has expanded to manage over 400 customers globally. The company has also grown to have five offices across three countries, establishing a local presence in several additional regions.
Previous Experience in Marketing
Prior to his role at Gen3 Marketing, Michael Tabasso held several positions in the marketing sector. He worked as the Online Marketing Director at Advanta from 2004 to 2006. He also served as the Affiliate Marketing Manager at GSI Commerce from 1999 to 2004. Additionally, he briefly worked as the Director of Business Development at UnREAL Marketing in 2004.
Education and Expertise
Michael Tabasso holds a Bachelor of Science degree in Marketing from West Chester University of Pennsylvania, where he studied from 1992 to 1996. He furthered his education by obtaining a Master of Business Administration (MBA) in Marketing from Penn State University, completing his studies there from 1996 to 1999. He also attended Salisbury University for one year in 1991.
Background
Michael Tabasso has a background in marketing that spans over two decades. His career began in the late 1990s, and he has since gained extensive experience in affiliate marketing and business development. His leadership at Gen3 Marketing has contributed to the agency's significant growth and its reputation in the industry.