Adam Lifka

Adam Lifka

Sr. Associate Brand Manager @ General Mills

About Adam Lifka

Adam Lifka is a Sr. Associate Brand Manager at General Mills, managing a portfolio that includes Chex Mix, Bugles, Gardetto's, and Muddy Buddies.

Current Title and Role

Adam Lifka is currently serving as a Sr. Associate Brand Manager at General Mills in the Greater Minneapolis-St. Paul Area. Since April 2021, he has been responsible for managing a portfolio that includes well-known snack brands such as Chex Mix, Bugles, Gardetto's, and Muddy Buddies.

Previous Experience at General Mills

Prior to his current role, Adam Lifka worked as an Associate Brand Manager at General Mills from 2019 to 2021 in the Greater Minneapolis-St. Paul Area. During this time, he gained substantial experience in brand management and contributed to various marketing strategies and brand initiatives.

Experience at Abbott

In 2018, Adam Lifka completed an MBA internship at Abbott in Plymouth, MN. This three-month internship focused on brand management, providing him with valuable hands-on experience in the healthcare and wellness sectors.

Consulting Experience at Booz Allen Hamilton

Adam Lifka has significant consulting experience, having worked at Booz Allen Hamilton in the Washington D.C. Metro Area. He served as a Consultant from 2013 to 2015 and was later promoted to Senior Consultant, a role he held from 2015 to 2017. These positions equipped him with skills in consulting and strategic planning.

Educational Background

Adam Lifka holds a Master of Business Administration (MBA) with a focus on Brand and Product Management from the University of Wisconsin-Madison, completed in 2019. He also earned a Bachelor of Science (B.S.) in Commerce, specializing in Marketing and Global Business, from the McIntire School of Commerce at the University of Virginia in 2013.

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