Alfred Bonnabel
About Alfred Bonnabel
Alfred Bonnabel is the Senior Manager of Marketing Technology Operations at General Mills, specializing in CRM, loyalty, and personalization. He has extensive experience in enterprise omnichannel marketing solutions and holds 9 Salesforce certifications.
Title
Alfred Bonnabel currently holds the position of Senior Manager, Marketing Technology Operations - CRM, Loyalty, Personalization at General Mills. In this role, he is responsible for overseeing the company's marketing technology strategies, focusing on customer relationship management (CRM), loyalty programs, and personalization initiatives.
Company
Alfred Bonnabel is currently employed at General Mills, working remotely from Arkansas, United States. General Mills is a leading global food company known for its brands such as Cheerios, Häagen-Dazs, and Betty Crocker. Bonnabel plays a crucial role in enhancing the company's marketing technology operations and customer engagement strategies.
Previous Roles
Alfred Bonnabel has a rich professional history, having worked at Salesforce in various roles over an 8-year span. His positions included Senior Principal Success Architect - Marketing Cloud (2022-2023), Regional Success Architect - Marketing Cloud (2019-2022), and Senior Solution Architect (2015-2019). Prior to Salesforce, he was a Senior Solution Architect at Acxiom from 2010 to 2015 in Conway, AR. These roles highlight his deep expertise in marketing technologies and customer success.
Education and Expertise
Alfred Bonnabel holds a Bachelor of Business Administration (BBA) in Business Information Systems from the University of Arkansas at Little Rock, achieved in 2023. He also earned an Associate of Applied Science in Computer Information Systems from the University of Arkansas - Pulaski Technical College in 2011. Additionally, he studied Computer Science at the University of Central Arkansas from 2005 to 2007. He holds 9 Salesforce certifications, evidencing his high level of proficiency in Salesforce technologies.
Professional Skills and Mentorship
Alfred Bonnabel has extensive experience in designing and supporting omnichannel marketing solutions across various platforms, demonstrating strong skills in enterprise marketing strategies. He is passionate about mentorship and enablement opportunities, showing a commitment to helping others grow and succeed in their careers. His history of remote work underscores his capabilities in self-management and effective remote collaboration.