Ana Fernández Almagro
About Ana Fernández Almagro
Ana Fernández Almagro is the Brand & Category Manager for Häagen-Dazs Retail & Horeca (Iberia) at General Mills, based in Madrid.
Title
Ana Fernández Almagro serves as the Brand & Category Manager for Häagen-Dazs Retail & Horeca (Iberia) at General Mills, based in Madrid y alrededores.
Career at General Mills
Ana Fernández Almagro's career at General Mills began in 2018 as a Marketing & Category Trainee for Häagen-Dazs Retail (Iberia). She then progressed into roles of increasing responsibility, including Marketing & Category Assistant from 2019 to 2022 and Associate Marketing & Category Manager in 2022. Currently, she holds the position of Brand & Category Manager for Häagen-Dazs Retail & Horeca (Iberia).
Experience at adidas
Before joining General Mills, Ana Fernández Almagro worked as a Marketing & Ecommerce Trainee for Real Madrid under the adidas Group from 2017 to 2018, gaining valuable experience in marketing and ecommerce in a high-profile sports environment.
Education and Expertise
Ana Fernández Almagro has a comprehensive educational background in business and digital marketing. She completed a Grado en Administración y Dirección de Empresas from the Universidad de Zaragoza (2011-2015). She furthered her education with a Master in Digital Marketing from ICEMD (2016-2017) and a specialized program in E-commerce & Marketing Expert from ThePowerMBA.
Key Contributions at Häagen-Dazs
Ana Fernández Almagro has made significant contributions to Häagen-Dazs in the Iberian market. She implemented a successful digital marketing campaign that boosted sales and played a key role in launching new product lines for the Horeca sector. Additionally, she developed a comprehensive brand strategy that increased market share in the retail sector and led market research initiatives to identify changing consumer trends.