Anne Hartwell
About Anne Hartwell
Anne Hartwell is the Assistant Manager of Brand Experience at Annie's Homegrown, a subsidiary of General Mills, with extensive experience in brand partnerships and licensing.
Current Role at Annie's Homegrown
Anne Hartwell currently serves as the Assistant Manager, Brand Experience, at Annie's Homegrown, a subsidiary of General Mills. She joined Annie's Homegrown in October 2022, where she is responsible for managing and enhancing the brand experience. Her role focuses on developing and executing strategies to strengthen brand recognition and loyalty.
Previous Work Experience at General Mills
Before her current role, Anne Hartwell held various positions at General Mills. From 2021 to 2022, she served as the Assistant Manager, Brand Partnerships & Licensing, where she managed collaborations and licensing agreements. Prior to that, from 2020 to 2021, she was a Senior Planner in the same department, responsible for strategic planning and execution of brand partnerships.
Experience at Target and Periscope
Anne Hartwell has also worked at Target as a Senior Site Merchandising Producer from 2017 to 2020, where she managed site merchandising strategies. Before her time at Target, she worked at Periscope as an Account Manager for nine months from 2016 to 2017 and as an Associate Account Manager for ten months in 2016. These roles honed her skills in account management and client relations.
Background in Global Marketing at Cargill
Anne Hartwell gained international marketing experience during her six-month tenure at Cargill in 2015. In her role in Global Marketing, she was involved in developing global marketing strategies, which provided her with a broader perspective on market dynamics and consumer behavior.
Educational Background in Communications and Business Marketing
Anne Hartwell holds a Bachelor of Arts in Communications and Journalism with a minor in Business Marketing from the University of St. Thomas. This educational background has equipped her with robust skills in both communication and marketing, laying a strong foundation for her career in brand management.