Bob Myers
About Bob Myers
Bob Myers is the Director of In Store Design at General Mills Inc., specializing in shopper merchandising solutions with 15 years of experience in strategic store planning and logistics.
Title
Bob Myers is the Director of In Store Design - Concept to Consumer/Shopper Merchandising Solutions at General Mills Inc.
Company
Currently, Bob Myers is employed at General Mills Inc. in the Greater Minneapolis-St. Paul Area. He leads the 'Concept to Consumer' In Store Design Team, focused on delivering integrated merchandising campaigns for General Mills brands.
Education and Expertise
Bob Myers holds a Bachelor's Degree from the University of St. Thomas, where he studied Business Administration and Management, and minored in Criminal Justice. He possesses over 15 years of experience in strategic 'Total Store' solutions and planning processes. His expertise spans logistics, manufacturing, sales, in-store marketing merchandising, brand development, business analysis, and shopper marketing research.
Achievements
Bob Myers has built an industry-leading General Mills in-store merchandising organization that consistently delivers superior business results year after year. He is recognized for his skills in qualitative and quantitative analysis, product development and market launches, consumer engagement, and public and media relations.
Background
Bob Myers has accumulated substantial experience in relationship management, team building, new business development, and supply chain operational management. His in-depth knowledge spans all retail channels, especially grocery retailers. He is known for managing a 'Concept to Consumer' team focusing on cohesive merchandising campaigns for General Mills brands.